Welcome to Lenz on Business
Sponsored by Lenz, Atlanta’s marketing experts since 1992.
Listen on Sundays at 11 AM on 95.5 WSB and wsbradio.com
Each week, host Richard J. Lenz—founder, president, and CEO of Lenz Marketing—speaks with Atlanta’s business leaders to explore their inspiring stories, lessons learned, and tips for growth and success. From big business execs to indie entrepreneurs, these guests not only share their practical secrets, but also unveil the personalities behind the careers.
“Business touches all our lives and deserves to be explored,” said Richard J. Lenz. “Lenz on Business taps into the excitement and dynamics of business; the colorful characters who drive these companies, their entrepreneurial adventures, and the innovative ways they thrive and survive in today’s world.”
Upcoming Lenz on Business Show
May is National Skin Cancer Awareness Month, which is a great opportunity to have this week’s guest back on the program. Previously, Dr. Ganz talked about the business side of dermatology and what it’s like running an independent medical practice today. She talks with Jon Waterhouse about those topics and more, from the prevalence of telehealth to physician burnout.
Recent Lenz on Business Shows
It’s easy to simply describe accounting as a numbers game, but it’s much more than that. In fact, it’s a multifaceted discipline and one that this week’s guest researches for a living. How does accounting play a role in business forecasting and performance reviews? Award-winning researcher Karen Sedatole answers these and other questions.
The University of Georgia has one of the most respected athletics programs in the nation. Leading that charge is Greg McGarity, Director of Athletics at UGA. McGarity stops by “Lenz on Business” to talk about the 2018 G-Day game, the school’s 21-sport athletics program, Sanford Stadium’s renovations, and more.
Health insurance continues to be a hot topic these days, and this week “Lenz on Business” takes a look at the business side of the health insurance landscape. Host Richard Lenz talks with someone who’s in the trenches on a daily basis: Mike Mewbourne, Vice President of Employee Benefits and principal at Pritchard & Jerden, a commercial insurance consulting firm.
What’s the business behind a music festival with heart? Host Richard Lenz finds out as he chats with the folks behind the Amplify Decatur Music Festival, an annual event that raises money to fight poverty and homelessness. Guests include Amplify My Community founder Mike Killeen, festival director Christine Mahin, and an in-the-studio performance by acoustic duo Jared & Amber. Amplify returns to the downtown square on Saturday, April 14, 2018 with an all-star Americana line-up that includes The Lone Bellow, The Jayhawks, Amanda Shires, and Parker Millsap. All funds raised at the third annual festival will be directed to Decatur Cooperative Ministry (DCM) to support its efforts to prevent and alleviate homelessness in Decatur and DeKalb County. The 2017 concert series featured Lucinda Williams and raised $40,000 for DCM.
Mark Galvin, our social media master, pays another visit to the studio and drops an array of business-related social media knowledge in the process. He and host Richard Lenz address a variety of timely topics in the social media spectrum. Mark serves as CEO and founder of ePresence, which manages personal branding for professionals via social media. #tunein
On the next episode of “Lenz on Business,” guest host Jon Waterhouse takes a look behind the curtain at the business of theatre. More specifically, he explores the acclaimed Aurora Theatre based out of downtown Lawrenceville, Ga. Among other things, Aurora brings Broadway-quality productions, including its latest “Mama Mia!,” to the suburbs. Aurora’s co-founders and artistic directors Anthony Rodriguez and Ann-Carol Pence reveal what it takes to make a nonprofit theater work for 22 seasons, and how to raise $26 million.
To say this episode rocks would be an understatement. And it does so, literally. Chuck Leavell, keyboardist for The Rolling Stones, and Joel Babbit, Atlanta’s marketing guru, stop by the studio. Leavell and Babbit are the co-founders of MotherNatureNetwork.com (MNN.com), the most-visited environmental Website on the planet with approximately 7 to 8 million unique visits per month. And its parent company, Narrative Content Group, not only operates its own Websites, but works with mega brands including CNN and Discovery Communications. The duo talk about their business collaborations, including the upcoming White House Correspondents’ Jam concert event. Of course, Leavell gives us a backstage peek at The Rolling Stones.
The Atlanta business community continues to grow and thrive, and the folks at the Metro Atlanta Chamber help make that happen. This week host Richard Lenz welcomes Grant Wainscott, Senior Director of Technology Ecosystem Expansion for the Metro Atlanta Chamber. Wainscott works to retain, expand and attract technology jobs and investment to the metro Atlanta region. He’ll talk about how they work to lure big businesses to the city, the current state of the entertainment business in Atlanta, and much more.
Ever dreamed of throwing a festival? The co-founders and co-directors of Atlanta Science Festival (Meisa Salaita and Jordan Rose) stop by the studio and reveal the chemical make-up of a successful happening. Taking place March 9-24 at various Metro Atlanta venues, the Atlanta Science Festival invites all ages to experience more than 100 interactive and engaging events.
Ask host Richard Lenz, and he’ll tell you a successful business needs a legal expert in its corner. This week he sits down with lawyer Marc Hershovitz to talk the importance of business-related legalities. Hershovitz, who works with companies both big and small, led the team of lawyers that obtained the largest trial verdict in Georgia history: $459 million. Hershovitz chats about his political background, shares legal advice for start-ups, and much more. This week “Lenz on Business” returns at its regular day and time, 6 p.m. Saturday, Feb. 10 on WSB Radio.
This week’s “Lenz on Business” airs at a special time: 2-3 p.m. Sunday, Feb. 4 on WSB Radio. Host Richard Lenz welcomes Atlanta veterinary power couple, Drs. Will Draper and Fran Tyler. These college sweethearts joined forces in matrimony and business, eventually owning and operating The Village Vets, a trio of full-service animal hospitals. With locations in Stone Mountain, Decatur, and Buckhead, Village Vets’ business continues to howl with success. The good doctors tell us how they make it happen.
“Start Me Up” by the Rolling Stones is the “Lenz on Business” theme song, and it has special significance on the January 27 show. Brian Goebel, director of the Start:ME Accelerator Program at Emory University’s Goizueta Business School, joins host Richard Lenz to talk about this 14-week business training program for promising local small businesses. And we hear from Start:ME graduate Lanard Atkins, owner and founder of Timeless EYEdentity, a full-service mobile eyeglass and contact lens company that works with the film and TV industry.
Our resident social media expert Mark Galvin returns to the program. Mark serves as CEO and founder of ePresence, which manages personal branding for professionals via social media. He talks more about the many intersections of business and social media. How can social media help strengthen a business, and how can it be troublesome? Galvin and host Richard Lenz dispense so much practical advice, you’ll be reaching for the virtual like button.
According to host Richard Lenz, the IQ level in the studio goes through the roof this week thanks to Dr. Jeff Rosensweig. Dr. Rosensweig, an Associate Professor of Finance and Director of The Robson Program for the Study of Business at Emory University’s Goizueta Business School, has taught at both M.I.T. and Yale University, and once served as Senior International Economist at the Federal Reserve Bank of Atlanta. Known for his global trends research, Dr. Rosensweig talks about this and other topics including contemporary issues in finance and investments.
How does psychology intersect with business in the workplace? On Saturday December 30 host Richard Lenz learns about this and more during a visit from Dr. Melissa Williams, an Associate Professor at Emory University’s Goizueta Business School. Dr. Williams, who works in the school’s Behavioral Research Lab, dives into an array of timely topics including power issues, interpersonal interaction, sexual harassment, and business hierarchy. And Dr. Williams explains how Emory University’s Goizueta Business School prepares tomorrow’s business leaders as they suit up for the real world.
On Saturday December 23, host Richard Lenz takes a look behind the curtain of Atlanta’s music industry with DJ Nabs, a legendary hip-hop DJ who played a part in Atlanta becoming a rap music mecca. DJ Nabs was handpicked by producer Jermaine Dupri and became an exclusive DJ for the So So Def label. He’s toured with top artists including Mariah Carey, Ludacris, and the King of Pop himself, Michael Jackson. Nabs talks about creating a personal brand and thriving in the music world. As a bonus, we hear from iconic rock ‘n’ roll drummer Ringo Starr of The Beatles, who gives his own perspective of the music business.
Richard talks with Mark Galvin, CEO and founder of ePresence, which manages personal branding for professionals by focusing on social media. They’ll discuss topics including how technology can boost one’s professional identity, social media and politics, and business-related social media tips. “Lenz on Business” airs 6 p.m. Saturdays on WSB radio.
At 6 p.m. Saturday, Dec. 9, on “Lenz on Business” Richard J. Lenz talks with Andy Levine, founder and chairman of Sixthman, a successful, Atlanta-based travel company specializing in music- and pop culture-themed cruises.
A special preview episode of “Lenz on Business” airs 2 p.m. Sunday, Dec. 3, featuring Atlanta mayoral candidates Keisha Lance Bottoms and Mary Norwood discussing business and politics in the Big Peach before Tuesday’s big election.