In the midst of the COVID-19 testing crisis, Dr. Lefkove, an emergency physician, and Ron Sanders, a physician’s assistant, saw a need. After having worked closely together for years, they founded Viral Solutions in an effort to offer the best diagnostic COVID-19 testing possible in a timely manner for all, including the uninsured. They talk about the challenges of starting their own business, finding the right partner, and the future of Viral Solutions post pandemic.

On this episode, we take a look at how COVID-19 is impacting the local entertainment industry, and how one entrepreneur is making it work to her advantage. Keisha Jackson began her career at age 15, providing background vocals for her mother, legendary soul singer, Millie Jackson. Keisha went on to carve out her own recording career with Sony Records, as well as singing on recordings for Aretha Franklin, Whitney Houston, Toni Braxton and more. She’s toured with OutKast, Erykah Badu, Faith Evans, and others, and she currently performs with Yacht Rock Revue.

In 2001, she founded One Voice Entertainment, a vocal coaching talent agency. She’s also a certified life coach, public speaker, and host of her own podcast The Vent Box. Keisha talks about how she’s adapted her business during COVID-19, the future of live music, and more.

Tune into Lenz on Business every Saturday at 6 PM on 95.5 WSB!

Recently Lenz on Business has been talking with a variety of healthcare professionals, checking the pulse on the business of healthcare during COVID-19. This week producer Jon Waterhouse talks with Drs. Copper and Lewis about elective surgeries during the pandemic, wearing the caps of both an executive and a surgeon, worker’s compensation, and more.

Of course, business owners and customers alike are looking at business practices in new ways during the COVID-19 era, and real estate is certainly no exception. What’s going on in the market right now? Is it a good time to sell or buy? Is it safe to go house hunting? Gaddis answers these and other questions, while dishing eye-opening, Atlanta-area real estate facts, figures, and advice.

Lenz On Business often shares inspiring business stories and this week’s guest brings plenty to the table. 50 years ago, Steve’s immigrant father Anthony started Horizon Air Freight, equipped with little more than a small amount of capital and a dream. Today, Steve continues carrying his dad’s torch as Horizon Air Freight delivers critical marine spare parts, supplies, and equipment from vendors worldwide to customer vessels. This includes container ships, tankers, and cargo vessels to US Naval fleets and cruise ships to offshore oil, gas, and wind platforms. Additionally, Steve is a member of the 2020 class of the Legends of Ivy League Basketball, and his philanthropy includes his daughter Devon Leondis’ nonprofit Project Nyame Nsa.

Nearly 30 years ago, equipped with little more than a truck and $10,000, Mitchell started his own heating and air conditioning business. Today he and his team continue serving metro Atlanta and North Georgia, banking on basic business philosophies such as customer service, honesty, and avoiding upselling. Mitchell joins producer Jon Waterhouse for a conversation about what it’s like starting a business from the ground up, when and how to grow, employee retention, and a whole lot more.

This week we welcome a timely return visit from Nicole Moore from the National Center for Civil and Human Rights. As director of education for the Atlanta-based Center, Nicole shares her unique perspective on several topics, including its history, how operations have changed during COVID-19, the Center’s Campaign for Equal Dignity, and how it’s more than a museum. She’ll also inform listeners on ways we can help the National Center for Civil and Human Rights foster change regarding social injustice.

McPherson, a seasoned healthcare executive, discusses how he went back to school through Georgia College’s WebMBA program, despite being located in Alaska. He shares online graduate school tips and tricks, and how attaining an MBA helps with career advancement.

When going from a non-business specialty to a leadership position in that field, some additional business savvy wouldn’t hurt, right? Well, this week we’ll be talking to Wylonda Jones, director of post acute admissions at the Emory Long-Term Acute Care Hospital in Decatur. She spent years in the medical field as a clinician and later rose to a leadership position. She was already leading employees, but had a desire to go back to school and get an MBA, more than 20 years after graduation. She talks about juggling a demanding job and navigating her way through Georgia College’s Web MBA program.

Like all retailers, Puttkammer, who owns a pair of acclaimed metro Atlanta-based comic book shops, finds himself facing the daunting challenges of COVID-19. With the publishing world turned on its ear, Puttkammer had to think fast. This longtime comic book professional discusses how he’s been handling and rethinking his business, offers tips to other small business owners, and predicts the lasting effect the pandemic will have on the publishing world.