Neal Cohen, co-founder of Tip Top Proper Cocktails

This Atlanta-bred brand of canned, premade cocktails is already shaking and stirring the alcoholic beverage industry. Having just launched in 2019, Tip Top Proper Cocktails has experienced great growth and publicity. They’ve been covered in the New York Times, Bon Appetit, Garden & Gun, and elsewhere. Cohen pops the top on his background in the music festival business, the product’s inspiration, the unique start-up story, and the company’s recent partnership with Delta Air Lines.