Alicia Dean, Elvis Presley Enterprises and Graceland
Elvis Presley recorded some classic Christmas music, so Christmas Day is a great opportunity to talk about the business of Elvis, one of the most recognized and celebrated entertainers of all time. We revisit an interview we had earlier this year with Alicia Dean, a marketing, promotion, and events specialist for Elvis Presley Enterprises and Graceland, the Memphis, Tenn.-based tourist attraction. Later in the show, Jon plays an interview he had with one of Elvis’ closest friends, Jerry Schilling, and we find out what it was like spending the Christmas season with the King of Rock ‘n’ Roll. Jon also shares some tips on how business owners and managers can alleviate employee burnout.