Lisa Bobb, owner of Squash Blossom Boutique

This week we take a look behind the counter of the indie retail business in Atlanta by putting the spotlight on a successful clothing boutique and gift shift shop chain. This one has a particularly fascinating story of risk-taking and perseverance. Lisa left a successful career in the corporate IT industry to reinvent herself as an owner/operator of a women’s clothing store. She talks with Jon Waterhouse about making a midlife career change, the challenges of a minority-owned business, retail during the pandemic, and more.