Mark Fonseca

Mark Fonseca, co-founder and partner, Pragmetrix Group

CEO’s around the globe often agonize over the secret to client retention. Fonseca’s Atlanta-based business specializes in uncovering that secret and much more for their clients. Pragmetrix Group works with CEOs to help baseline their organization and uncover hidden revenue risks that would otherwise lead to customer defections. As a third party, Pragmetrix Group interviews a company’s customers and shares their unabridged and unedited thoughts. Mark talks with Jon Waterhouse about how his business came together, how it works, and the many ways Pragmetrix Group has saved clients millions of dollars.